Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

Thomas Pigeon is a name synonymous with innovation and storytelling in the branding world. Despite academic struggles in his ...

An exclusive interview with Stijn Oyen, the new boss of Design Hotels, which is a Marriott consultancy for boutique hoteliers.

These two Red Dot awards add to the other 2024 accolades won by Bombardier for its new brand image, including awards by Graphis Design, Brand Impact and Transform North America.

The beloved coffee chain has officially unveiled its new holiday cup mere days after it revealed that it would be adding a ...

The Upwork brand refresh is the work of Widen+Kennedy's design and branding arm, NOT Wieden+Kennedy. The new visual identity ...

The design community fêted the arrival of the brand’s warm minimalist outpost with drinks, cheer, and plenty of covetable ...

How do you kick-start a new brand when you’re up against deep-pocketed competitors? That’s what Jaylen Brown is considering.

Ardmore Home Design, a home décor wholesaler, acquired the 282,377-square-foot warehouse at 918 S. Stimson Ave. in the City ...

The angular Cubitus is now the new face of Patek Philippe’s sports watches, marking the end of an era in which the ...

With the concept debut apparently scheduled for next month, the production vehicle is reportedly on track to be revealed in ...

Audi has unveiled its new E Concept which will kickstart the firm’s new Chinese-only sub-brand called ‘AUDI’. The German car manufacturer has partnered with Chinese manufacturer SAIC Motor to produce ...